Bits to Brands
Bits to Brands

Bits to Brands

by Beatriz Guarezi

Weekly Freemium

Brazil's most popular marketing and branding newsletter. Bits to Brands delivers insights on digital marketing, brand strategy, and business trends in Portuguese.

About Bits to Brands

Bits to Brands is Brazil's leading marketing newsletter, covering digital marketing, branding, and business trends. Beatriz Guarezi has built a community of over 100,000 marketers who value thoughtful analysis over hype. The newsletter is known for its depth, original thinking, and ability to connect global trends with Brazilian market realities.

What Makes This Newsletter Unique

Beatriz brings sophisticated marketing thinking to Portuguese speakers who previously had to rely on English-language content. Her analysis often surpasses what's available even in English. Bits to Brands isn't just translated trends — it's original thinking that considers the Brazilian and Latin American context.

Who Should Subscribe?

Bits to Brands is ideal for: - Brazilian marketers wanting quality content - Brand managers seeking strategic insights - Entrepreneurs building brands - Portuguese speakers in marketing - Anyone interested in Brazilian marketing trends If you work in marketing and speak Portuguese, this is essential.

Content Format

Each edition includes: - Deep analysis of marketing trends - Brand case studies - Strategic frameworks - Commentary on campaigns - Premium content for subscribers

Recent Newsletter Issues

View all archived issues
Jan 28, 2026

Bits to Brands #289 | Se é para falar de IA

que seja uma boa conversa de cada vez.

Jan 27, 2026

Tudo que Importa, ep. 06 | observar comportamento e confiar nos dados - com Renato Camargo, da Pague Menos

um podcast Bits to Brands, segunda temporada em parceria com a Pupila Brand Studio

Jan 27, 2026

Tudo que Importa, ep. 05 | aproximar a tecnologia do marketing, e das pessoas - com Marcelo Rossi, do Bradesco

um podcast Bits to Brands, segunda temporada em parceria com a Pupila Brand Studio

Pricing & Subscription Options

Free + Premium

  • Weekly emails
  • Free tier with core content
  • Premium tier with extra features
  • Unsubscribe anytime

Free edition + Premium subscription for exclusive content

View Pricing

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Our Take: Pros & Cons

Pros

  • 100K+ subscriber marketing community
  • Sophisticated analysis in Portuguese
  • Original thinking, not translated content
  • Brazilian market perspective
  • Free content is substantial
  • Active, engaged community

Cons

  • Portuguese only
  • Some content requires premium
  • Brazil-focused examples
  • Weekly frequency

Frequently Asked Questions

O Bits to Brands é gratuito?

Há uma versão gratuita substancial e uma versão premium com conteúdo exclusivo.

Quem é Beatriz Guarezi?

Beatriz é estrategista de marketing e criadora do Bits to Brands, o maior newsletter de marketing em português.

Com que frequência é enviado?

Bits to Brands é enviado semanalmente.

O conteúdo serve para o mercado internacional?

Embora escrito em português com exemplos brasileiros, muitos insights são aplicáveis globalmente.

Vale a pena assinar o premium?

Se você trabalha com marketing e quer acesso completo, o premium oferece valor significativo.

About the Author: Beatriz Guarezi

B

Beatriz Guarezi

Beatriz Guarezi is a marketing strategist and the creator of Bits to Brands, Brazil's most popular marketing newsletter. With over 100,000 subscribers, she has built one of the largest marketing communities in Portuguese. Beatriz combines deep marketing expertise with accessible writing that resonates with both experienced marketers and newcomers.

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