by Derek Guy
Menswear for the thoughtful. Derek Guy (the 'Menswear Guy') provides weekly long-form essays on the history, construction, and cultural significance of classic menswear.
Die, Workwear! is the 'intellectual' voice of menswear. Derek Guy doesn't just tell you what to wear; he explains *why* a certain lapel width works or how the decline of domestic manufacturing changed the quality of your shirts. His newsletter delivers long, beautifully researched essays that treat fashion as social history. It is arguably the most influential independent menswear voice of the 2020s.
Expert Authority. Derek has a deep technical knowledge of garment construction that is rare in digital media, allowing him to cut through marketing hype with technical evidence.
Men who want to build a timeless wardrobe and anyone interested in the history of how we dress.
A long-form, essay-style email with high-quality archival photography and technical diagrams.
Free blog/newsletter + Paid Substack option for deeper engagement
View PricingNo, Derek often writes 'Value Guides' highlighting high-quality items at affordable price points from brands like Uniqlo or J.Press.
Die, Workwear! (Derek Guy) is published weekly.
Die, Workwear! (Derek Guy) is written by Derek Guy. Derek Guy is the editor of Die, Workwear! and a contributor to the Permanent Style and the Financial Times.
Derek Guy is the editor of Die, Workwear! and a contributor to the Permanent Style and the Financial Times. He is famously known on X as the 'Menswear Guy' for his viral critiques of celebrity tailoring.
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